WEEK 4 - WHAT IS AGODA? 2

       Agoda is a service which links hotel bargain-seekers with travel wholesalers. The partners we have chosen are only the largest, most reputable companies with long-time operations in Asia and worldwide, and are affiliated with the following organizations:

ASTA (American Society of Travel Agents)

IATA (International Air Transport Association)

PATA (Pacific Asia Travel Association)

HKTA (Hong Kong Tourist Association)

ATTA (Association of Thai Travel Agents)

TIC (Travel Industry Council)

       Our organization's aim is to be the #1 Internet provider of discount hotel rooms and other travel products. We realize that booking your travel over the Internet is new and all of our efforts are centered around establishing a reputation for quality service and reliability. For this reason we have also established our "Shop Safe and Privacy Guarantee" to enable you to use our service with confidence.

VISION

To make travel more affordable, accessible, and enjoyable to customers around the world.

MISSION

-Take pride in being accountable, reachable, and connected.

-Offer customers the widest set of hotel options and always strive to offer the most competitive price.

AGODA STRATEGY

- We want to own and power the best travel brands in the world.
- We want our brands to be independent, innovative, and fast.
- We want our brands relentlessly focused on what drives value for their customers.
- We are aggressive, we will grow and take share from our competitions.
- Our primary growth drives will be technology and product innovation, global expansion, and new channel penetration.
- Together as a family our competitive advantages are:
   1.The best supply position in the world.
   2.Economies of scale.
   3.Unsurpassed intelligence; through our smart people, insight, and best practices.

                                       posted by ：Bill